Correctly placed profile backlinks can produce more benefits for your money sites than just improved SERPs (search engine ranking placements) for your relevant keywords in Google and Bing.

         Social signals play a crucial role today for your multimedia marketing campaigns. By optimizing the social signal profiles of your Web properties and online businesses, you'll be able to consistently drive loads of targeted Web traffic to your websites and significantly improve your conversion rates.

         This is a heavily debated question across a wide variety of SEO communities all around the world. Some claim their tests point out that Google is most likely sticking with backlinks as one of the main factors for their ranking algorithms. Others say that Google is putting little weight to the social popularity of a Web page.